And just like that, it’s August! More than halfway through 2020, and this must be the longest year in history. It certainly has been one for the history books! As we turn ahead to board sale season, bull sale season and a busy fall full of beef promotion, we are giddy to get our boots on the ground. Keep reading to find out what’s to come and what’s happening this week at the ACA.
MEMBERSHIP UPDATE & BOARD MEMO
The “Over the Top” deadline has come and gone, and we’d like to congratulate those counties that went over their membership goals and earned their presidents an iconic ACA red coat. We had 18 counties achieve this goal, and they are: Auburn Collegiate, Chambers, Choctaw, Clay, Coffee, Colbert, Coosa, Covington, Franklin, Lamar, Lauderdale, Lowndes, Madison, Morgan, Randolph, St Clair, Tallapoosa and Washington counties.
We would also like to remind county leaders that next week’s board meeting will take place on Thursday, August 13 at the RSA Activity Center in downtown Montgomery. Due to COVID-19, this meeting will allow only a limited audience of one(1) representative per county and will require masks or face coverings. If you haven’t yet, be sure to RSVP to Jessica Kennedy here at the office.
Cattlemen’s sale calendar
With the release of the August magazine came an update to the Cattlemen’s Sale Calendar. The fall is a busy season for sales, and while some may look a little different or be completely online this year, others are continuing on as usual. Be sure to check out the updated events calendar and tag what sales you’ll be attending this year! www.BamaBeef.org/CattleSales
BAMA’S BEST BEEF NOMINATIONS
Nominations for the 2020 Bama’s Best Beef contest are now open, so head over to our website to submit your favorite hometown beef dish. Now more than ever, we need to show our support for those locally owned restaurants that do a great job of bringing the BEEF! This year’s contest combines our spring and fall promotions and will have an added bonus of a People’s Choice contest, in conjunction with the actual tasting round featuring a panel of industry judges. Nominations are live on www.BamaBeef.org/BestBeef so click the link and nominate, nominate, nominate!
HEADED SOUTH FOR FARM TOURS
Staffers Morgan Pounds and Kayla Greer will head south on Wednesday for farm visits and photos. They are looking forward to spending time with Cattlemen in the Mobile County Area. They will be stopping by Anthony Faggard and Calvin Freeland’s operation, both in Grand Bay, to learn what they do day to day on their farms. Director of Field Services Morgan Pounds is always searching for different farms to tour all across the state. If you are a member and would like to host a YCLP Tour or AJCA Field Day at your farm in the future, please contact her for a farm visit.
LOOKING AHEAD
This week has focused a lot on looking ahead as October and the kickoff of the SLE Rodeo timeline takes place. This week, staff with SLE Rodeo met to lay out a timeline for the remainder of the 2020 and into 2021. Checkoff staff also met to layout a marketing plan and budget for October Beef Month. As you can imagine, it will look a little different than normal, but the beauty of digital marketing is that it is always on! Never fear, beef will be promoted no matter what!!
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